Catalog 2021-2022

MAPC 601 Leadership and Professional Communication

This course is the initial experience in the Master of Arts in Professional Communication program. This course (re) acquaints students with communication theory, strategic leadership principles, and theories and praxes of professional presentation. 

Students will engage in a professional inventory of self-study that involves current work and educational practices in conjunction with study of integrated marketing-management principles as they relate to leadership of an organization, communication strategies, and interpersonal communication. These practical and theoretical endeavors will aid in the creation of professional presentation of self and work. In short, the study of communication theory of leadership will combine with projects unique to the student for a resulting excellent presentation.