Advertising Minor

The advertising minor is an interdisciplinary program requiring a minimum of 28 credit hours as follows:

Degree Requirements

Students must take the following:

FMX 210Digital Media

4

COM 222Media Aesthetics and Creativity

4

COM 224Mass Media and Society

4

COM 283Principles of Advertising

4

COM 383Writing for Advertising

4

Total Credit Hours:20

Digital Core

Choose one of the following:

ART 305Graphic Design I

4

COM 302Digital Media and Design for Communication

4

Total Credit Hours:4

*NOTE Prereqs for ART 305 are ART 110, ART 102, and ART 104.

Advertising Minor: Creative Electives

Choose one of the following:

ART 102Foundations: Drawing

4

ART 104Foundations: 2-D Design

4

COM 225Media Writing

4

COM 315Web Design

4

FMX 241Sound, Image and Motion

4

Total Credit Hours:4


In addition to the courses listed above, the faculty RECOMMENDS that a student take additional electives from the following list:

 

ART 318Graphic Design II

4

ART 309Typography

4

BUS 101Introduction to Global Business

4

COM 436Communication and Media Ethics

4

COM 470Communication Research Methods

4

COM 583Advertising Campaigns

4

ECO 204Principles of Microeconomics

4

FMX 310Creative Coding

4

MKT 300Principles of Marketing

4

Subtotal: 28

Total Credit Hours: 28