SPM 399 European Sport Management

Sport serves as a global language bridging many cultural and political barriers. As an industry, sport accounts for 2 percent of the worldwide economy. This is a travel course. Interested students enroll in an on-campus course during the spring semester and travel to Europe after the semester ends. While in Europe, the class tours sports venues, attends matches and visits historical sites. The travel component may last 10-14 days. This course examines strategic, operational, cultural and technological factors to prepare future business leaders for success in the competitive sport marketplace. The course's 4 credit hours may be substituted for SPM 475 History of the Modern Olympic Games in the sport management program.

Credits

2-4

Prerequisite

SPM 290

Offered

Periodically during spring semester