Catalog 2023-2024

MKT 700 Marketing Capstone

For graduate students only. This is the capstone course for the MS-Marketing program. This course integrates and applies marketing frameworks and methodologies to solve real world problems. The course is designed to be comprehensive in using, business research, marketing models and critical-thinking skills. Through a client-based project, students will apply the tools and concepts learned throughout their program.

Credits

4

Prerequisite

MKT 610, MKT 612. Pre-requisite or Co-requisite MKT 614.