Catalog 2023-2024

MAPC - Master of Arts in Professional Communication

MAPC 601 Leadership and Professional Communication

This course is the initial experience in the Master of Arts in Professional Communication program. This course (re) acquaints students with communication theory, strategic leadership principles, and theories and praxes of professional presentation. Students will engage in a professional inventory of self-study that involves current work and educational practices in conjunction with study of integrated marketing-management principles as they relate to leadership of an organization, communication strategies, and interpersonal communication. These practical and theoretical endeavors will aid in the creation of professional presentation of self and work. In short, the study of communication theory of leadership will combine with projects unique to the student for a resulting excellent presentation. 
Credit Hours: 4

MAPC 602 Global Communication Design

In this course, we focus on the fundamentals of global professional communication in both written and visual contexts. We draw from your professional and academic background to enhance your knowledge of intercultural considerations for professional correspondence. This course offers a foundation in intercultural communication, effective professional writing, and visual design. It also provides a brief grammar refresher as well as direct application to recent case studies. 
Credit Hours: 4

MAPC 603 Organizational and Strategic Communication

This course examines the role of communication within organizations and systems of behavior. Students will study theory and its application to real life examples. Once the foundation of organizational communication is established, students will then explore strategic communication and engage in activities to help them identify best communication practices in a global world. 
Credit Hours: 4

MAPC 604 Conflict Resolution

This course examines the role of communication during interpersonal conflict. It will train students to critically evaluate conflict situations by studying theory and then applying it via in class role plays and simulations.  From learning about sources of conflict to various types of conflict resolution strategies, students will also gain advanced communication skills.  The course includes critical analysis and application of theory to real life conflict situations. 
Credit Hours: 4

MAPC 605 Data Analytics and Research Strategies

In this course, students will learn how to identify communication problems; form research questions and hypotheses; employ a variety of methods to collect and analyze data; report their findings and make recommendations.
Credit Hours: 4

MAPC 610 Digital Communication Practice

Students will learn strategies, tactics, and tools to develop effective online content, messaging, branding, imaging, and search engine optimization to meet goals of an organization using performance measures.  Media planning and production will be based on market and audience analysis. Projects will include social media content development and curation, website production for multiple formats, video and 2-D production, augmented reality and mobile app conceptualization, and writing for online platforms and marketing reports. 
Credit Hours: 4

MAPC 611 Emerging Technologies

Emerging Technologies and Applications is a course that studies the current and upcoming status of technologies in relation to professional communications and leadership strategies. This hands-on course will explore open source and emerging tools related to visual and aural media, immersive tools, mixed and virtual realities, alternative and embedded screens, physical computing, biosensors, trackers etc., and how those tools provide essential data on how clients and users interact with products.
Credit Hours: 4

MAPC 612 Ethics and Communication Law

This course examines the role of law and ethics in communication. Topics include an overview of the American legal system, the first amendment, and other legal or ethical communication issues. Students will learn about a wide range of communication issues including communication in the digital space. By the end of the course students will be able to recognize best contemporary ethical and professional practices in communication. 
Credit Hours: 4

MAPC 613 Popular Communication

In this course, we focus on popular communication and contemporary issues as they relate to the field of communication and its impact on professional practice. In other words, what communication case studies and theories most impact communication practice at work, academia, family, and life? Popular communication often encompasses media and popular culture criticism. This course takes a step over and uses practices from that praxis to understand critical issues facing communication practice today. Topics include: entrepreneurship and sales communication, business communication 
Credit Hours: 4

MAPC 614 Issues in Communication

MAPC 614 provides an overview of relevant issues in communication scholarship. We focus on 3 areas within the field of communication: ethics, health, and technology/globalization. These areas are separated into 3 modules with the expectation for the class to accept the challenge of locating common threads that connect the 3 as well as highlighting the distinct differences of each area of interest. Each of these 3 areas will engage a range of readings considered timely and/or foundational. Students earn a final grade based on the 3 tests they take as well as 3 papers and in-class participation
Credit Hours: 4

MAPC 615 Communication in Motion

This one-semester course will investigate the functional and expressive aspects of human movement for the professional communicator.  Students will explore, analyze and assess movement within professional contexts in an effort to support presentations and communication methods.  
Credit Hours: 4

MAPC 616 Communication in the Academy

This advanced-level organizational communication course respects academic spaces as a series of systems and students will study the communication conduit through the lens of the educational professional. 
Credit Hours: 4

MAPC 617 Creativity, Mindfulness, and Practice of Communication

This course explores the theory and practice of creativity and mindfulness.  You will be introduced to interdisciplinary research on creativity and embodied cognition and you will learn specific techniques of mindfulness and mindful movement that can be applied to communicating in words, images, and gestures.  We will critically evaluate both the theories and the concrete mind-body practices and connect them to real-world situations of professional communication, collaboration, or conflict.
Credit Hours: 4

MAPC 617 Instructional Communication

The aim of this course is to introduce students to instructional communication; the area of study that focuses on the communicative factors that influence the teaching–learning process as it occurs across subject matter, grade levels (e.g., K–12, college, and university). This course prepares students to be able to effectively structure and teach a college-level course on any subject matter.
Credit Hours: 4

MAPC 690 Independent Study in MAPC

An independent study that provides students with specific directed inquiry related to their interests as related to the master of arts in professional communication and its varied sub-disciplines of communication. Students will work with a professor to create the study plan and complete the work. 
Credit Hours: 1-4 Variable

MAPC 700 Capstone in Professional Communication

The capstone experience is designed as the conclusive experience in the Master of Arts in Professional Communication. The capstone experience is largely independent, and students will choose a faculty advisor with whom to formulate a process and complete a project. The syllabus highlights the procedures, objectives, outcomes, and guidelines for the MAPC 700 capstone in professional communication. 

Credit Hours: 4