ENT 670 Creating and Leading New Ventures
For graduate students only. This course focuses on developing the skills necessary for successful entrepreneurship. Students will develop a business concept, define a new venture and market the concept, research the market and determine the commercial viability of the business concept, forecast sales and production, prepare financial pro formas, develop a marketing and funding plan, and prepare and present a business plan for the new venture. Students will have the opportunity to enter their work in a business plan competition.
Credits
4
Prerequisite
Foundations courses and
MKT 609.
Offered
spring semester